The Saudi longevity market is entering a powerful new phase. Wealthy Saudis are no longer waiting to get sick before seeking care. Instead, they are investing early in health optimization, biohacking, and longevity science. This shift is reshaping healthcare, tourism, and private investment across the Kingdom, especially along the Red Sea.
Executive Summary: The Rise of the Hevolus Movement
A major driver behind this growth is the “Hevolus” trend, short for Healthy Evolution. High-net-worth individuals are spending heavily on preventative genomics, personalized nutrition, regenerative therapies, and luxury wellness resorts. These services aim to extend healthspan, not just lifespan.
Saudi Arabia’s complementary and alternative medicine market for anti-aging and longevity is projected to grow at a 27.7% CAGR from 2024 to 2030. This sharp rise reflects changing consumer priorities and strong state backing under Vision 2030.
Life expectancy in the Kingdom reached 78.29 years in 2024, up from earlier decades. As people live longer, they want those extra years to be active, productive, and healthy. Longevity is no longer niche. It is becoming mainstream among affluent segments.
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Saudi Longevity Market Fueled by Capital and Vision 2030
The longevity market in the Kingdom benefits from rare alignment between public funding and private demand. The Hevolution Foundation plays a central role. It commits over $1 billion every year to geroscience research and biotech startups. In its first year alone, it funded more than two dozen global labs and pledged $200 million to early-stage innovation.
This level of patient capital accelerates science-to-market pathways. It also attracts international expertise and positions Saudi Arabia as a global hub for longevity research.
Vision 2030 reinforces this direction by embedding longevity into healthcare reform, urban planning, and medical tourism strategies.
Anti-Aging Clinics Expand in Saudi Longevity Market Beyond Traditional Care
Anti-aging and wellness clinics are rapidly scaling their offerings. The anti-aging supplements market generated USD 34.9 million in 2024 and is expected to reach USD 52.1 million by 2030.
At the same time, the geriatric healthcare market is forecast to grow at a 6.50% CAGR from 2025 to 2033, driven by an elderly population projected to double by 2030. Clinics are responding with minimally invasive regenerative therapies, lifestyle medicine, and personalized longevity programs.
This is not just about age. Lifestyle-related conditions, such as obesity, are increasing the demand for preventative and optimization-focused services.
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Hevolus Trend and the Wellness Tourism Boom
The Hevolus trend is visible in Saudi Arabia’s wellness tourism surge. Luxury Red Sea resorts now offer long-stay programs combining biohacking, diagnostics, and preventative genomics.
Wellness tourism was valued at USD 2.66 billion in 2025 and is projected to reach USD 7.15 billion by 2035, growing at a 10.40% CAGR. These resorts are supported by state-backed biotech infrastructure and designed to attract both domestic elites and global visitors.
Longevity is being built directly into future cities and medical tourism zones.
Saudi Longevity Market: From Treating Illness to Optimizing Health
A major mindset shift is underway. Healthcare is moving from “curing sick people” to “optimizing healthy people”. This transition was reinforced at the Global Healthspan Summit in Riyadh.
The summit highlighted a national goal to raise life expectancy from 76 years in 2020 to 80 by 2030, using a “health in all policies” approach. Preventative medicine is central to this vision. Globally, a one-year increase in healthy life expectancy is valued at nearly US$40 trillion in healthcare savings.
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Strategic Outlook for the Saudi Longevity Market
The Saudi longevity market is no longer speculative. It is capitalized, institutionalized, and demand-driven. For investors, operators, and healthcare innovators, understanding this shift is critical. To explore deeper insights, market research, and strategic entry opportunities in Saudi Arabia, connect with Saudi Arabia Healthcare by Eurogroup Consulting. With 40 years of distinguished experience, Eurogroup Consulting excels in delivering strategic consulting services, with a strong focus on market research in the Kingdom. Our dedicated team provides the insights and support needed to succeed in Saudi Arabia’s rapidly evolving longevity and wellness landscape.
